OBEY
OBEY

OBEY Clothing was founded on the art, design and ideals of Shepard Fairey. What started for Fairey with an absurd sticker he created in 1989 while studying at the Rhode Island School of Design has since evolved into a worldwide street art campaign, as well as an acclaimed body of fine art.

The OBEY campaign is rooted in the Do It Yourself counterculture of punk rock and skateboarding, but has also taken cues from popular culture, commercial marketing and political messaging. Fairey steeps his ideology and iconography into self-empowerment. With biting sarcasm verging on reverse psychology, they goad viewers, using the imperative "obey," to take heed of the propagandists out to bend the world to their agendas.

OBEY Clothing was formed in 2001 as an extension of Shepard's range of work. Aligned with his populist views, clothing became another canvas to spread his art and message to the people. Shepard has based his art career on Sheffield's heavyweight design, work wear basics, as well as the elements and cultural movements. Through designers Mike Ternosky and Erin Wignall, Shepard works to create designs that represent his influences, ideals and philosophy.

Seasonal Sale...30 - 40 - 50 - 60%

-43%


OBEY - GEOMETRIC FLOWER TEE - NATURAL

$ 22.03 VAT included

$ 38.55

OBEY

GEOMETRIC FLOWER TEE

NATURAL

 

-46%


OBEY - PENALITY SOCCER POLO TEE - GREEN MULTI

$ 38.55 VAT included

$ 71.60

OBEY

PENALITY SOCCER POLO TEE

GREEN MULTI

 

-49%


OBEY - APEX L/S TEE - BLACK MULTI

$ 27.54 VAT included

$ 53.97

OBEY

APEX L/S TEE

BLACK MULTI

 

 

-47%


OBEY - SUTTER STRIPE SS SHIRT - MINERAL YELLOW MULTI

$ 44.06 VAT included

$ 82.61

OBEY

SUTTER STRIPE SS SHIRT

MINERAL YELLOW MULTI

 

 

-47%


OBEY - LIPS SS SHIRT - BLACK MULTI

$ 44.06 VAT included

$ 82.61

OBEY

LIPS SS SHIRT

BLACK

 

 

-43%


OBEY - JUMBLED EYES TEE - GOLD

$ 22.03 VAT included

$ 38.55

OBEY

T-SHIRT JUMBLED EYES

PREMIUM QUALITY

GOLD

 

 

-47%


OBEY - WASTELAND BOX FIT - BLACK

$ 49.57 VAT included

$ 93.63

OBEY

WASTELAND BOX FIT

BLACK 

 

-44%


OBEY - PYRAMID EYES BOX FIT - BLACK

$ 49.57 VAT included

$ 88.12

OBEY

PYRAMID EYES BOX FIT

BLACK 

 

-47%


OBEY - JOE SHORT - BLACK

$ 42.96 VAT included

$ 80.41

OBEY

JOE SHORT

BLACK

 

 

-12%


OBEY - DENIM JUVEE II - LIGHT INDIGO

$ 87.02 VAT included

$ 99.13

OBEY

JUVEE DENIM II

LIGHT INDIGO

 

 

-43%


OBEY - SOUNDSYSTEM BASIC TEE - GOLD

$ 22.03 VAT included

$ 38.55

OBEY

 SOUNDSYSTEM BASIC TEE

GOLD

 

 

-45%


OBEY - EASY CHAOS SHORT - ZINE ENERGY YELLOW

$ 44.06 VAT included

$ 80.41

OBET

EASY CHAOS SHORT

ZINE ENERGY YELLOW

 

-47%


OBEY - HITTER SHIRT - WHITE MULTI

$ 44.06 VAT included

$ 82.61

OBET

HITTER SHIRT

WHITE MULTI

 

-47%


OBEY - ZINE SHIRT - WHITE/BLACK

$ 44.06 VAT included

$ 82.61

OBET

ZINE SHIRT

WHITE/BLACK

 

-43%


OBEY - PYRAMID EYES TEE - WHITE

$ 22.03 VAT included

$ 38.55

OBEY

PYRAMID EYES TEE

PREMIUM QUALITY

WHITE

 

-43%


OBEY - GLOBAL TEE - BLACK

$ 22.03 VAT included

$ 38.55

OBEY

GLOBAL TEE

PREMIUM QUALITY

BLACK

 

-43%


OBEY - NOVEL TEE - RED

$ 22.03 VAT included

$ 38.55

OBEY

NOVEL TEE

PREMIUM QUALITY

RED

 

-43%


OBEY - CHERRIES 2 TEE - WHITE

$ 22.03 VAT included

$ 38.55

OBEY

CHERRIES TEE

PREMIUM QUALITY

WHITE

 

-43%


OBEY - BALL TEE - WHITE

$ 22.03 VAT included

$ 38.55

OBEY

BALL TEE

PREMIUM QUALITY

WHITE

 

-43%


OBEY - BALL TEE - SKY AZURE

$ 22.03 VAT included

$ 38.55

OBEY

BALL TEE

PREMIUM QUALITY

SKY AZURE

 

-43%


OBEY - BRIAR TEE - LEMON

$ 22.03 VAT included

$ 38.55

OBEY

BRIAR TEE

LEMON

 

-50%


OBEY - NO JUSTICE NO PEACE FIST TEE - WHITE

$ 22.03 VAT included

$ 43.95

OBEY

SUPERIOR TEE

NO JUSTICE NO PEACE FIST 

WHITE

 

-7%


OBEY - BENDER 90'S DENIM - LIGHT INDIGO

$ 87.02 VAT included

$ 93.63

OBEY

BENDER 90'S DENIM

LIGHT INDIGO

 

-40%


OBEY - CHAOS TRACKER JACKET - ZINE WHITE

$ 72.04 VAT included

$ 120.06

OCTOPUS

CHAOS TRACK JACKET

ZINE WHITE

 

-40%


OBEY - OUTLANDER JACKET - BLACK/YELLOW

$ 72.04 VAT included

$ 120.06

OCTOPUS

OUTLANDER JACKET

BLACK/YELLOW

 

-44%


OBEY - TEE 89 ICON STRIPE - BLACK

$ 27.54 VAT included

$ 49.57

OCTOPUS

89 ICON STRPE TEE

BLACK

 

-7%


OBEY - BENDER 90'S DENIM - STONE WASH INDIGO

$ 87.02 VAT included

$ 93.63

OBEY

BENDER 90'S DENIM

STONE WASH INDIGO

 

-47%


OBEY - CONSTRUCT HOOD SWEATSHIRT - BLACK

$ 49.57 VAT included

$ 93.63

OBEY

CONSTRUCT HOOD SWEATSHIRT

BLACK

 

-48%


OBEY - SOTO DIVISION JACKET - BLACK

$ 109.05 VAT included

$ 208.18

OBEY

SOTO DIVISION JACKET

BLACK

 

-12%


OBEY - JUVEE FLOODED DENIM II - DESTROYED INDIGO

$ 87.02 VAT included

$ 99.13

OBEY

JUVEE FLOODED DENIM II PANTS

DESTROYED INDIGO

 

-12%


OBEY - JUVEE FLOODED DENIM II - TRUE BLACK

$ 87.02 VAT included

$ 99.13

OBEY

JUVEE FLOODED DENIM II PANTS

TRUE BLACK

 

-12%


OBEY - JUVEE FLOODED DENIM II - LIGHT INDIGO

$ 87.02 VAT included

$ 99.13

OBEY

JUVEE FLOODED DENIM II PANTS

LIGHT INDIGO

 

-46%


OBEY DRIVER JACKET

$ 64.99 VAT included

$ 120.06

OBEY

DRIVER JACKET

CHOCO CHIP CAMO

 

-43%


OBEY IGGY 65 JACKET

$ 87.02 VAT included

$ 153.11

OBEY

IGGY M65 GIUBBOTTO

ARMY

 

-48%


OBEY KANE SHIRT

$ 42.96 VAT included

$ 82.61

OBEY

KANE SHORT SLEEVE SHIRT

YELLOW MULTI